For the exhibition “The Volunteer. Witold Pilecki and his mission to infiltrate Auschwitz” by the Pilecki Institute, the Berlin agency St. Elmo’s created a poster campaign with Augmented Reality support. Through this the poster and the story of the exhibition come alive.
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It’s Christmas time! Every year we send out beautifully designed Christmas cards to friends and customers to show that we are thinking of them. But how about making your cards stand out from the crowd this year by bringing them to life with the help of augmented reality.
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Today’s work environments become increasingly digitized and connected thanks to automation, cloud infrastructures, big data and the IoT. But this is not all that industry 4.0 has to offer: More and more virtual and augmented reality applications are entering productions plants.
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With the help of augmented reality Facebook is testing a new way for advertisers to bring their products closer to their consumers. At first sight these ads look like normal in-feed ads, but they include a “tap to try it on” option, activating AR capabilities, which makes it easier for the customers to decide on a product.
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Companies spend a lot of money in their classic marketing, but the future will offer them many different opportunities for investment in their public image such as Augmented Reality. Thanks to this technology virtual environments allow products to be, for instance, visually moved.
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Augmented reality is evolving very fast and because of the smartphones, it is already in everyone’s pocket. In the future, it will be this kind of technology a business can’t miss and brands have to pay attention to some facts.
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With its portable augmented reality printer LifePrint allows you to bring your videos, GIFs, Instagram Stories and Snaps to life.
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From virtual interior design to catching Pokémon in the streets of your neighbourhood –augmented reality apps are in trend. We checked out the Top 10 and if they’re worth your devices memory.
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Augmented reality is an exciting technology that will now give wine lovers a new experience of drinking wine.
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Classic print producers have to make a greater effort the last years, because of the internet and all these new online technologies. But Augmented Reality has the potential to get the traditional print world ready for the future.
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