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The Challenges Facing the Packaging Industry

Packaging production is an important part of the print industry. It might not appear to be as sensational as 3D or functional printing, but packaging can be quite an interesting topic as well. So, let’s take a closer look at the challenges facing this cornerstone of our industry and what they mean for printers and converters.

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Sustainability and the printing industry

Economic concerns, technological threat and uncertain futures have contributed to a crisis of confidence in print. Throw in rapidly changing market expectations and media choices, and you have an industry that’s been on the back foot for several years. But a reversal is underway. Print is reinventing itself to be more vibrant than ever, an energetic force in a multichannel communications world.

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