Taking the traditional publishing sector into the future might be a difficult endeavor. In addition to facing the lingering threat of the “more convenient” ebooks, customers are also demanding more sustainable printing practices to keep the publishing industry on top.
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Social messages are incredibly volatile and get discarded almost immediately. Anything online can be edited or deleted at the click of a button. But printed content gets written, proofread, edited, put in a graphics design, preflighted and eventually actually printed. Whether offset or digital print, the sheer technology adds extra value to the content a publisher wants to disseminate, says Rainer Kirschke, Business Manager Mobile Publishing at Agfa.
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Longstanding drupa fans are of course familiar with the Global Trends Report, which was recently published in its eighth edition. But how do industry experts view its results and is there any finding that particularly stands out?
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The global economic market has suffered great losses in the last two years. key findings stemming from the long-awaited 8th drupa Global Trends Report reveal inside information about how this affects the printing industry and what its situation looks like. Furthermore, it also points at the shifts in the sector and the market potentials on a global level.
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The history of drupa: A look back at the beginnings in 1951 shows the rapid changes in an industry that at that time still paid homage to book printing and melted lead for letters. Today drupa shows how to print electronics or 3D and much more. A little time travel.
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The latest growth of paper wrapping has been remarkable and has led to some great investments, with many companies wanting to get involved. On the other side, many businesses that already claim to be involved, cannot back up those claims. With an evolving need for sustainability in the print industry, how is the transition handled by different companies?
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ACTEGA Metal Print was founded in February 2017 with a mission to revolutionize the graphic industry with a sustainable metallization-technology for reducing the material, waste, cost, and time exposure. In order to achieve this goal, ACTEGA Metal Print bought the Nano-Metallgraphy – now known as EcoLeaf.
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During the COVID-19 pandemic, people all over the world are showing support by decorating their windows with messages of hope. Now, HP has partnered with the global artist community to offer new designs for free.
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Over the past few years, printers and suppliers have created major new products and services to adapt to the ever-changing print markets. For the drupa’s 3rd Spotlight Report, experts of our industry have come together to report on their efforts and share their experiences, stumbling blocks and successes.
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The recent history of the print industry is very much a success story of digital printing. In 2014 we started our drupa Global Trends Report in a challenging time for our industry but we are happy to report a positive trend as print embraces the new and exciting technology of digital print.
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