As technology allows the internet to become increasingly individualized, the same holds true for direct mail. This form of advertising is slowly becoming irresistible for companies as well as their targeted customers.
Roza Janusz, design student at the School of Form, developed an organic material that can be used as an alternative to plastic food packaging. The material is called Scoby and it is a membrane that can be used to package dry to semi-dry foods, like nuts or salad.
In our digital era, it’s getting harder for brands to capture their consumer’s attention. The days of one-dimensional campaigns and classical multimedia strategies are slowly coming to an end in favour of omnichannel communications allowing to redefine print in a digital era.
Today’s work environments become increasingly digitized and connected thanks to automation, cloud infrastructures, big data and the IoT. But this is not all that industry 4.0 has to offer: More and more virtual and augmented reality applications are entering productions plants.
Joost Vette from Delft University of Technology, figured out a way to use empty mussels for 3D printing. The material he developed is not only an eco-friendly alternative to plastics, but it is also realizable at home without special tools or hardware.
With the help of augmented reality, Facebook is testing a new way for advertisers to bring their products closer to their consumers. At first sight, these ads look like normal in-feed ads, but they include a “tap to try it on” option, activating AR capabilities, which makes it easier for the customers to decide on a product.
With printers constantly asked to broaden their range, operations are getting more and more complex. Optimizing workflows is needed to ensure a sustainable profit for print shops. Getting there, however, is not that simple.
The development of the offset printing press came in three stages. It all started in 1875, when Robert Barclay of England patented the first rotary offset lithography printing press. Read the whole story of the origins of offset printing.
In order to protect the world’s bee populations Australian artist Michael Candy developed a project which uses artificial pollination in combination with 3D printing technology. The idea is to encourage the bees to bread by means of a synthectic pollenizer which is based on 3D-printed robotic flowers.