TagDirect Mail

11. Februar 2019

news

How the Printing Industry Adapts Online Strategies

The printing industry makes use of more and more originally online-based marketing strategies. The next big step in this regard is direct mail retargeting, which uses the purchase interests of online users for individual direct mail follow-ups.

18. Oktober 2018

news

Technology Meets Direct Mail – Video, Sound and Other Techniques

As technology allows the internet to become increasingly individualized, the same holds true for direct mail. This form of advertising is slowly becoming irresistible for companies as well as their targeted customers.