Tagfuture technologies

Holographic Colour Prints Against Counterfeiting

Counterfeiting of important documents is an ongoing problem and is getting more and more simple. Researchers at the Singapore University of Technology and Design (SUTD) have therefore invented a new anti-counterfeiting technology that uses 3D-printed holograms.

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Augmented Reality Ads in the Facebook News Feed

With the help of augmented reality, Facebook is testing a new way for advertisers to bring their products closer to their consumers. At first sight, these ads look like normal in-feed ads, but they include a “tap to try it on” option, activating AR capabilities, which makes it easier for the customers to decide on a product.

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