Taginspiration

Augmented Reality Ads in the Facebook News Feed

With the help of augmented reality, Facebook is testing a new way for advertisers to bring their products closer to their consumers. At first sight, these ads look like normal in-feed ads, but they include a “tap to try it on” option, activating AR capabilities, which makes it easier for the customers to decide on a product.

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5 creative print ads

We have shown you different interactive print ads that were all engaging in some way using embedded printed electronics. But these creative print ads don't need electricty to be interactive.

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Packaging with added value

The times in which packaging is promptly discarded after opening may be over soon. More and more brand owners see packaging not only as a way to attract consumers’ attention but also as a means to add value and usability to their products.

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Magazine gives print a new digital face

Digital or print? Why choose when you can have both? AnOther Magazine, a fashion and lifestyle publication in the UK, is showing how combining the two can create a user experience that is unique and engages all senses. They created a special edition with a digital cover featuring a Rihanna-video and a bespoke soundtrack curated by John Gosling.

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5 inspiring business card designs

Countless new communications tools, mobile apps and technical gadgets have sprung up over the last few years but nothing has managed to replace the classic business card. And the business card is not going anywhere in the near future either. Companies around the world keep coming up with ingenious new concepts for their cards. We have collected five truly outstanding examples.

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