All-in-One” Badge at PRINT & DIGITAL CONVENTION

Multifunctional “All-in-One” Badge at PRINT & DIGITAL CONVENTION

As PRINT & DIGITAL CONVENTION is as close as it can get, we want to introduce you to our final highlight project: the multifunctional "All-in-One" NFC badge. The "All-in-One" badge contains an NFC chip integrated in the paper that guides participants to all relevant trade fair information while offering various other advantages to make things easier and simpler. 

r[h]eingin and Achilles Join Forces to Develop Packaging as Part of PRINT & DIGITAL CONVENTION’s Highlight Project

At PRINT & DIGITAL CONVENTION 2022, the practical knowledge in classic print communication and digital strategies will be showcased via several special highlight projects. Brand partners will share their know-how live at the trade show. In the run-up to the upcoming congress trade show, drupa presents each highlight project individually. Join us on the journey into the print cosmos of cross-channel marketing! 

The Customized #PrintDigitalCon Diary 2022 Will Upgrade Your Experience! – Video Interview With Thorsten Kinnen About The Highlight Project

The PRINT & DIGITAL CONVENTION diary has guided every attendee via its congress programme and has provided space for taking notes since the beginning of the congress trade show. At this year's #PrintDigitalCon, participants can do this in a more personal way than ever before. Thorsten Kinnen, Business Development Manager Commercial Printing at Konica Minolta, gives you a preview of the soon-to-be-presented highlight project in our interview. 

Megatrend at drupa: Platform Economy

Platform economy is one of the new megatrends at drupa 2024. We explain what this term exactly means and what opportunities the printing industry can experience through the merger of printing specialists. 

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