Packaging is an essential part of the customer journey. It is the customer's first haptic contact with the product. At the point of purchase, it is even the first visual contact. At the POP, we decide in less than a second whether to buy the product or not. The packaging plays a bigger role here than the product itself.
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When we discuss the topic of sustainability, most people immediately conjure up images of green oases, rainforests, green meadows and flowing streams. However, the topic of sustainability does not exclusively concern the preservation of nature.
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Those who want to harmonise innovation, sustainability and packaging must pay attention to three important factors: Use of renewable raw materials, recyclability and reduction of material use.
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Focus on sustainability in the printing industry. If we talk about the topic of sustainability, we primarily look at the topic of paper production. Besides the production process, the focus is on the materials used. Because that is where our carbon footprint starts.
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It can be said with confidence: Pigment manufacturers thrive on incorporating sustainable materials in their products as well as improving their manufacturing process. Ink World, the industry’s news and information provider, invited experts in the ink sector to share their sustainability goals as well as their knowledge revolving around pigments.
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Some printing industry sectors face greater challenges in saving resources than others. Software companies, for example, are part of this. In its Circular Competence series, the VDMA has shed light on how inspection systems can help in this endeavour and why that's important for customers, too.
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The printing segment has always been coping with supply chain pressures. With energy prices now skyrocketing, the industry is facing a new challenge. The shortage of paper in Europe has caused mill shutdowns and curtailments and some businesses are even on the verge of closing. How is the sector grappling with the energy crisis and other industry challenges?
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Many processes in the printing industry are becoming increasingly digitalized – it is no coincidence that these developments will be the main topics at drupa 2024. But how far has digitalization come in label production in this respect?
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To meet the demands of today's world, the plant and mechanical engineering industry is gearing up their businesses for establishing a circular economy and higher levels of sustainability. But politics must also play its part to enable the industry to keep working on new solutions.
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In 2023, the print industry will remain affected by the impact of supply chain disruption, the energy crisis and general economic uncertainty. That is why it is even more important to focus resources on the development of certain branches of the print industry, that in return will help save resources in the future and simplify processes as well. Find out which 3 big topics the print industry should focus on and why right here!
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