Packaging is an essential part of the customer journey. It is the customer's first haptic contact with the product. At the point of purchase, it is even the first visual contact. At the POP, we decide in less than a second whether to buy the product or not. The packaging plays a bigger role here than the product itself.
To meet the demands of today's world, the plant and mechanical engineering industry is gearing up their businesses for establishing a circular economy and higher levels of sustainability. But politics must also play its part to enable the industry to keep working on new solutions.
Freshly arrived in 2023, we’d like to share with you the biggest design trends we can expect to see in 2023. We have looked at the forecasts for the next months and identified six trends to keep an eye on.
In 2023, the print industry will remain affected by the impact of supply chain disruption, the energy crisis and general economic uncertainty. That is why it is even more important to focus resources on the development of certain branches of the print industry, that in return will help save resources in the future and simplify processes as well. Find out which 3 big topics the print industry should focus on and why right here!
2022 we reached important milestones on the way to drupa 2024. About the presentation of our key visual, the celebration of the official registration deadline and the development of our special forums ...
While the leading industrial nations have set themselves the goal of achieving climate neutrality by 2050, HEIDELBERG has made a self-commitment to become climate neutral by 2030. Find out how they plan to do so in this blog post.
The year 2022 took us once around the world. At least almost, as the drupa team visited the USA, Brazil, Japan and Thailand and also toured Germany. Find out which great moments they experienced in this compilation of highlights from the last few months.
To make take-out food packaging more sustainable, German company Vytal relies on artificial intelligence and algorithms. This is not only benefiting the restaurants, but also the customers and our environment.
From Waste in Landfills to A Raw Material in Papermaking: The Success Story of Recovered Cellulose Pulp
How to prevent paper liner residues from ending up in landfills? Materials In Works (MIW), a start-up based in Malaysia, lends a hand in combating global warming and environmental pollution, as it reinvents residual paper liner from the label packaging industry as recovered cellulose pulp.
Guest Article – VDMA Circular Economy Forum: LEONHARD KURZ Presents Solutions for The Circular Economy
At the K 2022 trade fair, VDMA member companies focused on the circular economy and presented their technology highlights. LEONHARD KURZ showed how high-quality post-industrial recyclate can be obtained from production residues in the graphic industry.