Pioneering ideas and visions around media production and marketing are presented, analyzed and discussed at the PRINT & DIGITAL CONVENTION. In a few days the time has come and the congress trade fair will start in Düsseldorf. What are exhibitors looking forward to the most?
In eight different thematic worlds, the PRINT & DIGITAL CONVENTION organized by the Fachverband Medienproduktion e.V. and drupa will be presented with the most exciting innovations, developments and projects in the field of omnichannel marketing during the event in Düsseldorf. In addition to exciting insights and expert advice at the stands, an extensive and top-class lecture program on all relevant aspects of corporate communication as well as print and digital technologies is offered.
But not only the visitors from media production, industry, trade, marketing and IT, but also the exhibitors are looking forward to the start of the event on October 20, 2021. What do they particularly appreciate? Read for yourself!
Individual Customer Approach and Professional Exchange
“We look forward to meeting you again in person in Düsseldorf, with real and innovative applications from packaging and commerciality, for your individual customer approach. Use value added printing and packaging in your customer approach with Landa at PRINT & DIGITAL CONVENTION”,
says Benjamin Bösch, Account Manager DACH (Germany, Austria, Switzerland), Landa Digital Printing GmbH.
Jim Continenza, CEO, Kodak, looks at the event with excitement as well:
“Kodak presents its dynamic technology portfolio for profit-making with printing at PRINT & DIGITAL CONVENTION. Visitors to the Kodak stand learn from experts how innovative Kodak technologies can strengthen their business activities and streamline production processes. Kodak in Düsseldorf places particular emphasis on the cloud-based PRINERGY On Demand Workflow software platform, the innovative PRINERGY On Demand Business Solutions, PROSPER inkjet digital printing solutions and the NEXFINITY digital printing machine.”
HP accompanies the event again as exhibitor and is particularly excited about the professional exchange and knowledge expansion based on real business models and production.
“HP Germany is particularly looking forward to this year’s PRINT & DIGITAL CONVENTION in Düsseldorf, which can take place again after a long time. As in previous years, PRINT & DIGITAL CONVENTION has become an integral part of the activities of HP Indigo Digital Printing in order to present the topic of digital printing with HP to a larger audience. For over three years HP has been on the market on the subject of business development and advises brands or agencies about the possibilities of digital printing and thus closes existing knowledge gaps in the market in order to launch the first digital printing projects of brands. PRINT & DIGITAL CONVENTION is an ideal platform for exchange and knowledge expansion from the experience of real business models and productions, which will be presented at the HP stand in the fields of digital packaging and print communication. We look forward to stimulating discussions at the HP stand with many printing patterns from real business models. In a joint presentation with the manufacturer Kneipp GmbH, the added value approaches of the first digital printing project for sustainable tubes are presented. HP will once again accompany one of the highlight projects for the convention launched by f:mp. We wish the organization team the best of luck and a toi toi toi for the implementation of a successful PRINT & DIGITAL CONVENTION”,
explains Jörg Hunsche, Market Development Manager, HP Deutschland GmbH.
Finally Personal Contact again
© Christian Wyrwa
“Konica Minolta has been an exhibitor at PRINT & DIGITAL CONVENTION for many years from the beginning. PRINT & DIGITAL CONVENTION is always a good opportunity for us to network and get in touch with decision-makers in the printing industry. Due to the versatility of the exhibitors and the professional program that enriches PRINT & DIGITAL CONVENTION, the event has enjoyed increasing visitor numbers for years. This year many experts at the stand will show the news from Konica Minolta in the areas of high-speed UV inkjet, label printing and digital print finishing as well as digital laser cutting. With diverse ideas, Konica Minolta illustrates how digitally produced print products can be used as a creative and profitable means of communication for brand owners and the advertising industry. The focus lies on topics such as digital print refining or the use of augmented reality technologies. Fascinating print examples await visitors. We meet the demand for simplification and automation in the production printing environment with efficient possibilities for print data acceptance, order preparation, workflow automation and variable data printing, which we present live at the stand“,
stresses Mirko Plezer, Product Marketing Manager Professional Printing, Konica Minolta Business Solutions Deutschland GmbH.
Canon employees are particularly looking forward to personal contact, which will be possible again thanks to the hygiene guidelines:
“First of all, we are looking forward to PRINT & DIGITAL CONVENTION 2021, because after a long time it is finally an event where we can get in personal contact with industry participants. In addition, there are two topics on which we will focus at PRINT & DIGITAL CONVENTION 2021: As a leading provider of digital printing technologies, we will inspire participants about today’s possibilities in digital printing. For this purpose, we use a real case study, the organic shop Naturkost Oase. Whether toner- or inkjet-based digital printing, whether in small format or large format. The variety of applications is huge. The second topic concerns agencies, media producers and prepress in particular. Together with f:mp., we are launching an initiative on the topic of ‘Quality Management in the Creative Process’. This is where our imagePRESS C 170 series, which we also use at the Canon stand, comes into play. Participants can learn how to save time and money in the creative process with imagePRESS technology. Whether media producers or digital printing service providers, participants can expect exciting topics at Canon at PRINT & DIGITAL CONVENTION 2021″,
states Marc Schnierer, Manager Business Development Professional Print, Canon Deutschland GmbH.
Presentation of Special Projects
A special project at the congress trade fair is presented by the company OKI:
“For OKI, PRINT& DIGITALCONVENTION 2021 is a welcome opportunity to present its strategically important segments packaging and label printing as well as 5-color printing with white as spot color for the first time after the time of almost exclusively web-based trade fairs and events. With the OKI Pro1050 roll label printer and OKI Pro9542 envelope system, we are an integrated part of the Gin Highlight project for packaging, labelling and PoS materials. OKI and Print-Concept Roeber present various designs for the Gin Highlight project – including on transparent and colored labels and materials using toner-based full-color printing with white background printing. Another focus is the OKI Pro9541WT 5-color transfer printer with its wide range of applications in screen printing and transfer printing”,
explains Heiko Thomsen, Senior Manager Product Marketing, OKI EUROPE (Germany & Austria).
Now it is your turn! What are you excited for the most?
