In this day and age, smart packaging is a one-way ticket to combating counterfeiting, strengthening brand protection, winning over consumers and increasing recycling rates. In other words, intelligent packaging solutions will not only boost brand integrity but will also drive the packaging sector forward – towards a digital transformation.
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The megatrend of digitalization is one of the main topics at drupa 2024. But do you know the difference between digitization, digitalization and digital transformation? Let us explain the symbiotic relationship between these buzzwords.
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Digital supply chains are on the rise – for good reason. The advantages are obvious: better overview, fast delivery through predictability and easier quality assurance. The pharmaceutical industry and packaging manufacturers would also benefit from this and thus make their cooperation more efficient.
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Kodak and Ricoh are diving deeper into the field of cloud-based print solutions, each in their own way. While Kodak is implementing solutions in cooperation with the company’s long-term partner Modern Litho, Ricoh are offering two new subscription based services in their Managed Print solution portfolio.
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The trend of value-added solutions manifests itself throughout the graphic industry in the form of innovative strategies, through technical innovations and an authentic understanding of professional sustainability. As part of the PRINT & DIGITAL CONVENTION, the industry initiative Creatura, among others, shows sophisticated solutions and the latest methods.
Continue ReadingPioneering ideas and visions around media production and marketing are presented, analyzed and discussed at the PRINT & DIGITAL CONVENTION. In a few days the time has come and the congress trade fair will start in Düsseldorf. What are exhibitors looking forward to the most?
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PRINT & DIGITAL CONVENTION, PDC, which takes place on October 20 and 21 in Düsseldorf, wires together all important topics of the graphics industry with the advantages of the formats trade fair, congress and networking: eight theme worlds, four parallel lecture series every day with 48 lectures and workshops and over 60 exhibitors. Sustainability is a main topic with 6 presentations on both days.
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With our recurring drupa Essentials of Print series, we deliver a series of articles, from designers, brand owners, printers, converters, journalists and influencers, providing them with a platform to share their opinions on the latest developments of the print industry.
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Over the past few years, printers and suppliers have created major new products and services to adapt to the ever-changing print markets. For the drupa’s 3rd Spotlight Report, experts of our industry have come together to report on their efforts and share their experiences, stumbling blocks and successes.
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Marketing is an area that used to be all about print. Nowadays, it might seem like this industry has moved its efforts to digital, but print marketing is still very much alive and well. Turns out, print is actually a powerful driver, giving digital the push it needs to succeed.
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