Customers have been asking for a way to control the quality and safety of their food packaging for years. This demand escalated even further during the pandemic. Companies like Innoseal Systems Inc., Inno-Pak LLC and Novolex are finding new solutions to address the issue.
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Contrary to most consumers these days who seek instant gratification, luxury brands aim to increase their sense of anticipation. Three main aspects decide whether this and a strong brand association can be achieved.
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Tetra Pak published their annual Consumer Generations Whitepaper, according to which seniors are a highly underrated target group that is far too often forgotten when it comes to packaging design. Fitting their needs, however, can easily be managed when five factors are considered.
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As healthy snacks are becoming increasingly popular, packaging designers have to accommodate to new requirements. Creating a stylish and modern, yet clean-looking packaging can be a much easier task if four easy tips are followed.
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Imagine walking through the supermarket. Suddenly, you see an eye-catching packaging that is up flashing. Like it wants to say
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